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Selling 17% More Wine With Data-Driven Categories

Client
Resolute
Location
San Francisco
Timeline
1.5 Weeks
“Our previous menu was holding us back. Flapjack gave us more power to generate more revenue.”

“Our previous menu was holding us back. Flapjack gave us more power to generate more revenue.”

Justin Beem, Owner, Resolute Wine Bar

San Francisco's Resolute Wine Bar, hit hard by COVID-19, sought Flapjack's expertise for a menu revamp. After analyzing sales data and food costing, Flapjack's team recommended highlighting more profitable shared plates and wine flights.

The result? A visually stunning menu that subtly nudged customers towards high-margin, highly-rated dishes, enhancing both customer satisfaction and business profitability.

Challenge
Leverage sales data to increase check sizes
Solution
Nudged customers towards wine flights
Result
$4.97 increase in average check size